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December 22, 2025 1 min read
Every year, the resolution is the same: Ramble more.
The beauty of it is that the meaning can change.
We live in a culture that idolizes optimization—pick one thing, refine it, do it better than anyone else. We curate our lives the same way we curate our feeds: clean, focused, singular. But real life isn’t like that. Most of us are a messy mix of interests, seasons, relationships, and priorities.
Ramble More is an invitation to embrace that.
It doesn’t mean doing everything all the time. It doesn’t mean watering things down. And it definitely doesn’t mean living without goals.
It means being intentional about when things matter most.
Seasons shift—on the calendar and in life. Some parts of the year are built for long rides with friends. Others for focused training, quiet time alone, or bringing the kids along. Some seasons are about performance. Others are about play, exploration, or simply being outside more.
When you name what matters to you—connection, movement, adventure, family, solitude—the year starts to take shape naturally. Not as a rigid plan, but as a framework. One that gives each part of life its moment without pretending everything can be everything, all at once.
Ramble More isn’t about less ambition.
It’s about better alignment.
Doing things on purpose.
Letting seasons be seasons.
Making room for the full version of yourself.
So here’s the invitation:
Ride the bikes that fit the day.
Bring the people who matter.
Chase goals when it’s time—and let them go when it’s not.
Leave time to take a detour.
Here's to rambling more in 2026.
- Luke Wronski, CEO

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